Augmented Reality has been around for decades, but as product professionals, we see it more as a cool technology rather than the answer to a concrete business need. No longer. “There are half a billion reasons you need an AR product strategy in 2018,” says AR/VR guru Adam Sheppard.
Founder & CEO of 8ninths, Sheppard was one of a handful of visionaries invited to build the launch platform of the HoloLens. Since then, he’s gone on to create dozens of practical applications of AR in virtually all industries. In his talk, he reveals best practices for building with AR and disrupting your market.