Who: Blue Nile
Position: Search Marketing and Display Analyst
Where: Seattle
What: The Search and Display Analyst is responsible for aiding in the development and execution of Blue Nile’s paid search, SEM, SEO, and display advertising efforts.
Primary Qualifications:
•Maximize campaign performance across multiple search engines, networks, and geographies
•Provide tactical support and daily management through:
•Keyword analysis and optimization
•Creative optimization
•Ad copy testing and optimization
•Landing page testing and optimization
•Keyword expansion
•Budget management
•Monitor and report on key channel performance indicators
•Coordinate paid efforts with SEO efforts
•Stay informed of industry trends and best practices
Qualifications:
•1-3 years of experience in online advertising, with specific focus on paid search, SEO, and display
•Working knowledge of the principles of optimization for natural search
•Strong quantitative, analytical and problem solving skills
•Comfort manipulating and analyzing large data sets
•Refined communication and interpersonal skills
•Expert knowledge of Microsoft Excel and PowerPoint
•Familiarity with SQL a plus Bachelors Degree required; preferred fields include Mathematics, Economics or Physical Sciences
Contact: Click here to apply.
