Home Jobs Board Senior Manager / Manager – Product Marketing, Mobile – ZILLOW

Senior Manager / Manager – Product Marketing, Mobile – ZILLOW

Who: Zillow
Position: Senior Manager / Manager – Product Marketing, Mobile 
Where: Seattle
What: Zillow Mobile is the fastest growing business at Zillow, and the key priority for the company. We are looking for an experienced product and marketing professional to drive the vision and execution for Zillow’s mobile experiences. Our ideal candidate has a successful track record of creating and launching effective marketing partnerships and programs, thrives in a fast-paced environment, and is passionate about mobile.

Responsibilities

* Develop a clear, measurable set of goals for marketing initiatives across various mobile properties
* Drive product launches working across the marketing, social media, and public relations teams
* Devise and execute strategies to increase awareness and usage of the Zillow Mobile apps
* Define and execute all partner marketing opportunities, assisting the Business Development team as needed
* Analyze marketing programs, user behavior, and financial performance, and drive tactics to improve the business
* Lead competitive intelligence — analyze and communicate competitive information across the company
* Help define product roadmaps and business requirements based on team strategy and vision

Qualifications

* 7+ years experience in consumer facing mobile and/or web product marketing
* Knowledge of ROI oriented performance marketing principles and frameworks
* Demonstrated ability to create innovative programs and/or partnerships that generate results
* Strong analytical and quantitative skills (includes advanced abilities with tools such as Excel) — demonstrated ability to use metrics and data to prove assumptions and develop business cases
* Tenacity and sense of urgency; the ability to make things happen quickly with large, less nimble partners and/or teams
* Passionate about mobile and local – you don’t need to have all the answers, but you do need to want to have them
* Bachelor’s degree required, MBA preferred

Contact: Please apply online: http://zillow.hrmdirect.com/employment/view.php?req=81512&