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BizDev Seminar Series: The Ever-Changing Art of SEO, PSBJ, Aug. 13
August 13, 2013 @ 8:45 am - 10:30 am
BizDev Seminar Series: The Ever-Changing Art of SEO, PSBJ
When: Tuesday, August 13, 2013, 8:45am-10:30am
Where: Norton Building, 2nd Floor, 801 Second Ave, 2nd Floor Conference Room, Seattle
What: Do you own or work for a business with an online presence? Does web traffic from search engines contribute to your bottom line (or would you like it to)? If yes, then you need to understand what SEO really is, and more importantly how it can help to transform your business.
Studies have shown that over 80% of all searches result in clicks on organic results, and if you’re not on the first page of search results for your most important keywords, you’re probably not getting any of that traffic…and SEO can help you get it. In this presentation, you will learn:
In this seminar you will learn:
- What SEO used to be, what it is today, and what it might yet become
- If SEO is right or wrong for your business
- Where SEO should fit in your overall marketing strategy
- How to determine what you should spend on SEO
Who: Sam McRoberts is the Director of SEO at Point It, a Seattle search marketing agency. He has been involved with Web Design and Internet marketing since 1999, and has managed Internet marketing campaigns for over 200 companies ranging from small local businesses to the Fortune 500. The work he has done has run the gamut, from SEO and social media to paid search, conversion optimization, web design and online reputation management.
How Much: $64-$125
How: Register online.
