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BizDev Seminar Series: What You Need to Know About Social Media Ads, PSBJ, Mar. 11
March 11, 2014 @ 8:45 am - 10:30 am
BizDev Seminar Series: What You Need to Know About Social Media Ads, PSBJ
When: Tuesday, March 11, 2014, 8:45am-10:30am
Where: Norton Building, 801 Second Ave, 2nd Floor Conference Room, Seattle
What: According a recent Pew Internet survey, nearly 72% of adults use social networking sites. So why aren’t more businesses trying to reach this audience via social advertising? While there are many reasons businesses are hesitant, understanding how to navigate the core social ad landscape – Facebook, Twitter & LinkedIn – and which one(s) is best for achieving your goals, is crucial to ongoing success.
Take away points:
- Understand the basics of Facebook, Twitter & LinkedIn advertising
- Facebook vs. Twitter ads vs. LinkedIn – which platform is right for your business?
- Mobile marketing – Facebook has the reach, but is Twitter more effective?
Who: Ian Mackie is the Director of Strategy at Point It, Seattle’s largest independent search marketing agency. For the past 10 years, he’s helped develop strategy, planning and budgeting for digital marketing initiatives, including app promotion & marketing, SEM/PPC, social, display & mobile.
How Much: $65, or $130 for all five sessions
How: Register here.
