Branding: Not your job? Think again! – PMC

Please join us at our July session, “Branding. Not your job? Think again.” This session features Sharen Ross, SVP of Marketing & Product Management at Alere Wellbeing (formerly Free & Clear); Sharen will lead us in a discussion of a product manager’s role in branding and what companies need to do to build and maintain a great brand. The session promises to be a fun blend of product and marketing principles.

Find more info and register online.