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Darrel Rhea: Being a Catalyst for Change, AIGA, Feb. 20
February 20, 2013 @ 7:30 am - 9:00 am
Darrel Rhea: Being a Catalyst for Change, AIGA
When: Wednesday, February 20, 2013, 7:30AM – 9:00AM
Where: Il Fornaio, 600 Pine St, Seattle
What: The New Expectations for Design Leadership
The turbulent environment we design in is now changing faster and more dramatically than ever before. Mastering change is the most critical part of leadership today. Organizations need our help as Designers to generate strategy that accommodates the forces of change and breaks through the internal resistance to it. With more business leaders embracing the need for creativity and “Design Thinking” in setting organizational strategy, Designers now have the opportunity to step up and make big contributions that go way beyond just problem solving. In this presentation you will learn how can you become a catalyst for change and create the conditions that allow your teams to do great design work that makes a difference.
Who: Darrel Rhea is the Founder of Rhea Insight and a seasoned facilitator of strategy development for senior executive teams around the world. Darrel trains and coaches leaders to use customer-led innovation and design in order to build platforms for organic growth. He focuses on enabling more reflective, creative and empathic thinking, and on enabling capacity to generate profound insights that transform perspective and drive innovation. With over 30 years of consulting to Fortune 1000 companies, Darrel is considered to be one of the world’s influential design thinkers. He is the former CEO of the global innovation consulting firm, Cheskin Added Value where he built a successful organization renowned for delivering proprietary insights and go-to-market strategies for the world’s top corporations. Added Value has 23 offices in 14 countries, across 5 continents. Darrel is Vice Chairman of The Design Management Institute, is a passionate advocate for design who speaks internationally, and co-authored the popular book, Making Meaning.
How Much: AIGA members-$25, Non-members-$40
How: Register online.
