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Seattle Social Media Club, Beneath the Surface: A Deep Dive into the World of Social Analytics
March 20, 2012 @ 6:00 pm - 9:00 pm
A Deep Dive into the World of Social Analytics? How do you measure that? It’s a common question those in social hear on an (almost) daily basis. For some, it’s cause for concern, but for those who have a plan and tools in place, it’s a chance to flex their analytics muscle. This March, we’re going to be doing a lot of flexing!
Join us on Tuesday, March 20 (we’re making a slight departure from our normal last-Tuesday rotation, so mark your calendar) for a deep dive into social analytics with Chuck Hemann, Director of Analytics for WCG. We’ll be taking our discussion straight to City Hall – literally – for a great event sponsored by social SaaS juggernaut Vitrue. For those of you looking to avoid parking in the area, we’re team up with our friends at Uber Seattle again to provide transport to and from the event.
So, put on your analytics hat and come prepared for a night filled with numbers, networking, and definitely a few laughs.
About the Speaker
Over the last seven years, Chuck Hemann provided strategic counsel to clients on a variety of topics including digital analytics, measurement, online reputation, social media, investor relations and crisis communications. Prior to joining Edelman Digital, he was VP of Digital Strategy and Analytics for Ogilvy Public Relations. Before joining Ogilvy, he was the Director of Social Analytics for WCG, a global media services company based in San Francisco.
Chuck started his career working for Dix & Eaton, a full-service communications firm based in Cleveland, Ohio, where he was responsible for supplying research and information for all of the firm’s practice areas including media relations, marketing communications and investor relations. He also co-chaired the firm’s digital communications practice.
Chuck is a former Fellow of the Society for New Communications Research, a global, nonprofit research and education foundation think tank focused on the latest developments in media and communications. He is the co-organizer of the Social Media Business Summit Track at BlogWorld Expo, a frequent speaker on the topics of influence, measurement and digital analytics.
More Info: See http://www.eventbrite.com/event/3106731317
