Tech in Focus – Predictive Analytics, WTIA, Mar. 27

Tech in Focus – Predictive Analytics, WTIA

When: Thursday, March 27, 2014 from 4 pm – 6 pm

Where: Context Relevant, 1301 Fifth Avenue, Suite 1300, Seattle

What: Predictive analytics has come of age as a core practice in most companies that is necessary to sustaining competitive advantage. It provides companies with the means to use big data, both real-time and stored data, to move from a historical view to a forward-looking perspective.

More and more companies are creating business models to harness the power of predictive analytics by creating solutions that offer a deeper dive into understanding customers. This level of visibility and understanding allows for organizations to better understand their current and future customers and offers a new strength in business intelligence.

Join the WTIA’s Tech in Focus event as they welcome a panel of predictive analytics guru’s to discuss the strategies companies are using to reach customers, their evaluation of the current space and how it has changed, what the thinking is behind creating a business model based on analytics, the impact of social media, and where they see the future of predictive analytics headed including potential obstacles.

Who:

• Bora Beran, Program Manager, Tableau Software
• Christian Kelly, Managing Director, Accenture
• Stephen Purpura, CEO & Founder, Context Relevant
• Michael Schutzler, CEO, WTIA (moderator)

How Much: TBD

How:  To register contact Kelly Mayeda at kmayeda@washingtontechnology.