Upcoming Seattle Symposium to Focus on Future of Analytics – WAA

On October 3, the Web Analytics Association (WAA) will host another in its successful series of symposiums and networking events in Redmond, WA. Taking place at the Microsoft Campus, the theme of the event is “The Future of Analytics: Leading the Modern Enterprise,” and the symposium will showcase how industry leaders are using data to drive successful businesses. In addition to a highly educational agenda, attendees of this event will benefit from the setting, which allows for incomparable networking opportunities and a chance to converse with top thought leaders in the industry.

Jim Sterne, named one of the 50 most influential people in digital marketing by Revolution and identified as one of the top 25 Hot Speakers by the National Speakers Association, will deliver the opening keynote at the symposium. His presentation will focus on his latest observations on the future of web analytics, marketing analytics and “big data” based on over twenty years of experience in the industry.

The Symposium agenda will also include a panel of experts who will discuss the key issues facing the web analytics industry today. The panel will be moderated by Steve Petitpas, general manager of Microsoft Corporation, and the experts will include: Gary Angel, president of Semphonic, Robert Ashby, director of Microsoft Corporation, Phil Mui, group product manager at Google, Steven Tiltson, senior director at Expedia, and Alex Yoder, CEO of Webtrends.

You can learn more and register online.