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Workshop-Creating a Personal Brand Strategy with Eric Weaver, Graphic Artists Guild, March 27
March 27, 2013 @ 12:00 pm - 2:00 pm
Workshop-Creating a Personal Brand Strategy with Eric Weaver, Graphic Artists Guild
When: Wednesday, March 27, 2013 12:00 PM
Where: Seattle Design Center-Plaza Building Suite 292, Seattle
What: Corporations spend hundreds of thousands of dollars to create brand strategies to best communicate their value. Why shouldn’t you use the same basic techniques to promote your own value?
In this workshop, branding specialist Eric Weaver will show you how to create a personal brand strategy that will help you phrase your value, and position you for competitive advantage, whether as an employee, a contractor or a freelancer.
Eric will cover:
The need for a personal branding strategy
How to craft this strategy
Brand-building content
Where to share
Best Practices & Cautionary Tales
Who: Eric Weaver’s career in digital branding and marketing spans 22 years with clients like Alaska Airlines, France Telecom, HP, Intel, Jack in the Box, Mattel, Starbucks, the US Department of Commerce, and the Clinton Administration. He has helped develop brand strategies for Brita, P&G, Ford, BMW, Nature’s Path Foods, Marine Harvest and others.
How Much: $10-$25
How: Register online.
