PSAMA October Luncheon – Fueling the Conversation with Customers
Washington Athletic Club 6th and University, Seattle, WA, United StatesFueling the Conversation with Customers Featuring Joel Book, Principal, Marketing Research & Education Group at Exact Target To succeed in selling to today’s hyper-social and connected customer, marketers must use every touch-point to ignite the conversation, create interest, and give people a reason to buy. In this month’s luncheon, Joel Book of ExactTarget will discuss […]