Who: Livemocha
Position: SEM Consultant
Where: Seattle (Downtown)
What: Livemocha has grown rapidly to become the world’s largest language learning site with 8 million users from over 200 countries. Utilizing solid SEM experience and special skills in working with Google’s Content Network, the SEM Contractor will drive adoption of the company’s site by buying, optimizing and managing advertisements on Google and Bing. The ideal contractor will have significant experience managing large, consumer-focused, performance SEM campaigns; proven expertise using Google AdWords to purchase graphical and text-based media profitably and at large volume; and a strong background of managing large SEM campaigns on AdWords and Bing.
Responsibilities:
* Independently manage purchase and optimization of text and graphical media buys on Google’s search and content network
* Manage performance-based, keyword-targeted text ad buys on Google and Bing search engines
* Maximize volume and margin of advertising campaigns while minimizing risk
* Manage creative resources in development of Flash and other banner creative
* Drive profitability through optimization of targeting, pricing and creative testing
* Work with internal creative, product and engineering teams as needed to improve tracking and ad performance
Requirements:
* More than five years of SEM experience buying, optimizing and managing media buys on the Google search and content network
* Bachelor’s degree or higher
* A proven history of managing large, profitable campaigns
* Outstanding analytical skills and data-driven mindset
* Excellent verbal and written communication skills
* Understanding of success metrics and ability to measure performance accurately
* Detail-oriented, organized approach
* Experience working Google Analytics preferred
Contact: Send resume to [email protected]
