Who: Nintendo
Position: Marketing Manager, Licensing,
Where: Redmond
What: The worldwide pioneer in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii™ home console and Nintendo DS™ family of portable systems. Since 1983, when it launched the Nintendo Entertainment System™, Nintendo has sold more than 3.4 billion video games and more than 565 million hardware units globally, including the current-generation Wii, Nintendo DS, Nintendo DSi™ and Nintendo DSi XL™, as well as the Game Boy™, Game Boy Advance, Super NES™, Nintendo 64™ and Nintendo GameCube™ systems. It has also created industry icons that have become well-known, household names such as Mario™, Donkey Kong™, Metroid™, Zelda™ and Pokémon™. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo’s operations in the Western Hemisphere.
Responsibilities:
- Primary point-of-contact between Publishers and NOA Licensing Department
- Manage the execution of key marketing integration opportunities on behalf of NOA Licensing
- Support Licensees in all marketing, advertising and promotional activities
- Act as primary outward-facing representative of NOA Licensing with all third-party partners
- Leverage key first-party marketing initiatives on behalf of Licensees
- Communicate with internal marketing teams to maximize support of licensed products
- Evaluate Licensee requests for marketing and event support
- Manage the Marketing team in the development and implementation of marketing plans and projects for new and existing initiatives
- Establish and maintain priority list of key third-party titles and advocate on behalf of Licensees
- Monitor, analyze and report on all marketing activities and results
- Creation and execution of marketing funding agreements, as well as invoice review and approval
- Present and demonstrate department messages and priorities to other internal NOA departments
- Communicate with NCL and NOE to ensure consistent global licensing positioning
- Manages assigned staff, processes and activities including providing feedback, guidance, training and task direction
- Up to 20% travel
Requirements:
- Comprehensive knowledge of marketing, advertising and promotional practices and procedures
- Strong analytical skills, effective organizational skills, ability to work in a fast-paced environment with fluctuating priorities and deadlines
- Attention to detail with focus on accuracy
- Ability to develop and nurture strategic relationships
- Familiarity with licensing structure or previous relations with Licensees (helpful but not required)
- Five to eight years’ increasingly responsible work experience
- Strong follow-up skills
- Undergraduate degree in Business Administration, Marketing, a related field, or equivalent
Contact: Applications and resumes will only be accepted through Nintendo’s website as we no longer accept paper, faxed, or emailed resumes.
