Who: Double Down Interactive
Position: Mobile Marketing Manager
Where: Seattle
What: Double Down Interactive is looking for an experienced Mobile Marketing Manager who can independently drive and manage mobile (application) marketing programs. The ideal candidate will be a marketing hero and mobile guru with lots of experience in the B2C space and a track record of working with both internal and external facing partners. You will have the opportunity to help shape the strategy and execute the programs. In this role, experience is required but passion will help you get the job. You should be someone who is very experienced in the development, operation and measurement of marketing analytics.
Qualifications:
- 5+ years’ experience in progressive marketing roles.
- Proven mobile marketing experience — preferably with mobile applications.
- Ability to develop strategic marketing plans that drive results and work with internal / external creative agencies to build mobile marketing campaigns / tactics.
- Passion for driving marketing strategy from customer insights.
- Great end-to-end comprehension of mobile lead gen, user acquisition (CPI / CPC), mobile distribution, and mobile download reporting and attribution.
- Experience with app stores and marketing optimization.
- Understand the free-to-play model, how to convert users to paid customers, and how to retain customers.
- Working knowledge of mobile marketing channels and mobile ad partners.
- Data, metrics, and analytics driven and understands key mobile metrics.
- Ability to work across business functions including those external to our business.
- Ability to work independently in fast-paced environment.
- Excellent written and verbal communication skills.
Contact: Apply online: http://hire.jobvite.com/CompanyJobs/Careers.aspx?nl=1&k=Job&j=oVjJWfwD&s=
