Who: Goodwill Seattle
Position: Content Specialist
Where: Seattle
What: The Content Specialist is responsible for creating content for all aspects of the department’s communication and marketing efforts. The specialist is responsible for providing content Goodwill materials, including newsletters, website, blog, store announcements.
Responsibilities:
Create and maintain standards for content creation and content evaluation.
Create systems to make communications materials accessible as outreach material to all employees.
Write copy and create other content for all Goodwill materials, including newsletters, website, blog, store announcements.
Develop a system for defining and syndicating content for multiple uses across all available Goodwill internal and external channels.
Cultivate relationships with employees region wide to collect and develop content, including frequent site visits.
Asses the quality of reach of messaging through user research which may include focus groups, user analysis and data mining. Develop measurements for the effectiveness of all Goodwill content.
Develop creative content that increases awareness and brand visibility, drives demand and conveys the voice of the organization.
Provide project management for execution of written material.
Create and maintain an organization wide content calendar.
In collaboration with Communications Manager, develop and execute effective communication strategies in support of raising awareness, retail and fundraising revenue generation, and employment engagement.
Manage photo and copy asset library to ensure sufficient quality of content for all Goodwill communications. Develop associated narrative and photo release management system.
Build/maintain content library including boiler plate library and research reference documents). (Also should link into where PR is storing releases.)
Manage writing style guide and create system of communication to organization.
Provide social media support including writing, monitoring and photography collection.
Learn any new tools and technology assigned to the department.
Liaison with outside vendors as necessary.
Develop and/or follow systems for assuring accuracy of published materials, including correct spelling and grammar.
Demonstrate safe work practices through awareness and observation in support of a safety culture; reports any potential hazards or accidents.
Represent Goodwill at events.
Perform other duties as assigned.
Requirements:
Education: Bachelor’s degree in English, communications, journalism, marketing or related field.
2-5 years proven writing and editing experience. Ability to organize and synthesize information from multiple sources. Ability to write persuasively across multiple mediums, digital, social, mobile and print. The ability to work collaboratively in a team environment and cross-functionally. Working knowledge of industry standard and style guide.
Specific Skills/Knowledge/Licenses: Working knowledge of Microsoft Office. Accuracy and strong attention to detail. Must be able to work independently and collaboratively, prioritize tasks and have a pro-active approach to task completion. Ability to work in a busy, fast-paced office environment. Excellent written, oral and interpersonal communication skills are required. Accuracy and strong attention to detail. Experience effectively using social media and online communication tools.
Organizational skills
Time management
Interpreting data
Problem Solving
Communicating with the public
Creating written communication
Working Conditions:
Office environment, moderate noise level. This position requires occasional travel to offsite meetings and events.
Proficiency with Experience:
This job classification requires various levels of proficiency and experience:
Skilled (demonstrates ample knowledge and skills of duties, with 2-5 years of experience)
How: Apply Here
